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Crowd sourcing today : A Video case study
:the power of the crowd:
Watch the video to learn how a model in which individuals or organizations obtain goods and services, including ideas and finances, from a large, relatively open and often rapidly-evolving group of internet users.
There are major differences between crowdsourcing and outsourcing. Crowdsourcing comes from a less-specific, more public group, whereas outsourcing is commissioned from a specific, named group, and includes a mix of bottom-up and top-down processes.
The effect of user communication and the platform presentation should be taken into account when evaluating the performance of ideas in crowdsourcing contexts.
Advantages of using crowdsourcing may include improved costs, speed, quality, flexibility, scalability, or diversity.